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20

Jan

Good, Better, Best: The City of Copenhagen's Bicycle Strategy 2011-2025

The City of Copenhagen, one of the most bike friendly cities in the world regularly creates a “cycling strategy” — a set of government policies and initiatives to continue to grow the number of people riding bikes for transportation. They also do an excellent job of monitoring and reporting on cycling trends. There’s a lot of good stuff in this update, including a new element of their cycling strategy called “Lifestyle and Image” which includes “Marketing relating to image, lifestyle, the advantages of cycling.” Just spending a few days riding around that city was marketing enough for me. I guess the locals are a tougher crowd! 

  1. sellingsustainablestreets posted this